Local Guide – Travel App for iOS

JUL 2016・UX RESEARCH・PROTOTYPING & TESTING・BRANDING & UI DESIGN

Local Guide was my first ever UX/UI project, and a 3 week-long mock project with DESIGNATION. Each of us were tasked with designing an app to provide travel information and recommendations for cities around the world.

On the UX side, I wrote research and testing plans, led user interviews and concept tests, developed personas, sketched screens, and honed the final product using rapid prototyping. On the visual side, I came up with the logo, branding, and UI design for the final mockups.